Crowd shot masthead ApologetiX Logo Keith Haynie plays bassBill Hubauer plays lead guitarJ. Jackson sings leadJimmy Vegas Tanner plays drums
as of May 19, 2024

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05.18.24Get Multiple Downloads for One Donation
05.18.24Over 1650 Tracks for $100
05.17.24This Week's Bible-Reading
05.17.24Influential Albums 1465-1471
05.17.24The Stories Behind the Songs on This Single
05.14.24New USBs in Stock, Include Latest Single
05.14.24New Single: Rock Classics from '74
05.09.24Influential Albums 1458-1464
05.02.24Influential Albums 1451-1457
05.02.24The Stories Behind the Songs on This Single
04.29.24Four Months Till the Big ApologetiX Show
04.29.24New Single: '64 & '73
04.26.24Influential Albums 1444-1450
04.24.24Clues for 2024 Single #9
04.18.24How to Donate Online or by Mail
04.18.24Influential Albums 1437-1443
04.18.24The Stories Behind the Songs on This Single
04.18.24The Longest and Shortest ApX Song Titles
04.15.24Changes to Newsletter, Here's Why
04.15.24This Week's News Bulletin
04.15.24New Single: '74 & '78
04.12.24Influential Albums: 1430-1436
04.12.24Unchained Medley CD Added to iTunes, Spotify, Etc.
04.12.24Clues for 2024 Single #8
04.08.24This Week's News Bulletin
04.08.24How to Get the ApX Library, USBs, Multiple Downloads
04.08.24This Week's News Builletin
04.05.24Influential Albums: 1423-1429
04.05.24The Stories Behind the Songs on This Single
04.05.24ApX Fan Needs Lung Transplant or a Miracle
04.03.24This Week's News Bulletin
04.01.24New Single: Two-Hit Wonders
03.29.24Bible-Reading Ends Tuesday, Starts Again Wednesday
03.29.24Rock the Bible Finishes Up
03.29.24Easter Season Playlist 2024
03.29.24Influential Albums: 1416-1422
03.28.24New CD BOGO Ends Sunday Night
03.28.24Clues for 2024 Single #7
03.25.24This Week's News Bulletin
03.22.24Influential Albums: 1409-1415
03.22.24This Week's Bible-Reading
03.22.24The Stories Behind the Songs on This Single
03.20.24This Week's News Bulletin
03.20.24New Single: Top-Five Hits by Four-Man Bands
03.16.24Influential Albums: 1402-1408
03.16.24This Week's Bible-Reading and Rock Thru the Bible
03.12.24This Week's News Bulletin
03.09.24Influential Albums: 1395-1401
03.09.24This Week's Bible-Reading and Rock Thru the Bible
03.09.24The Stories Behind the Songs on This Single
03.05.24This Week's News Bulletin
03.03.24New Single: '74 Solo Smashes
03.01.24A Serious Problem We're Trying to Address
02.29.24All About Our Next CD
02.29.24Influential Albums: 1388-1394
02.29.24This Week's Bible-Reading and Rock Thru the Bible
02.29.24Clues for 2024 Single #5
02.25.24This Week's News Bulletin
02.22.24Get Ready for Our Next CD
02.22.24Influential Albums: 1381-1387
02.22.24This Week's Bible Reading and Rock Thru the Bible
02.22.24Wayne Is Retiring, What's Next for Him and Us?
02.22.24The Stories Behind the Songs on This Single
02.19.24This Week's News Bulletin
02.19.24New Single: Billy & The Beach
02.16.24Influential Albums: 1374-1380
02.16.24This Week's Bible Reading and Rock Thru the Bible
02.16.24Remembering ApX Friend Paul "Doc" Nigh (1956-2024)
02.16.24Clues for 2024 Single #4
02.10.24Influential Albums: 1367-1373
02.10.24This Week's Bible Reading and Rock Thru the Bible
02.10.24The Stories Behind the Songs on This Single
02.06.24This Week's News Bulletin
02.06.24New Single: '74 & '83
02.03.24ApX Lead Singer/Lyricist Shares His Testimony 36 Years Later
02.03.24Influential Albums: 1360-1366
02.03.24This Week's Bible Reading and Rock Thru the Bible
02.03.24Latest CD Added to iTunes, Spotify, Pandora, Etc.
02.02.24Clues for 2024 Single #3
01.29.24This Week's News Bulletin
01.26.24Influential Albums: 1353-1359
01.26.24How to Get the ApX Library, USBs, Multiple Downloads
01.26.24This Week's Bible-Reading and Rock Thru the Bible
01.26.24Flashback: J.'s Vision for ApologetiX in 2014
01.26.24J.'s Vision for ApologetiX in 2024
01.26.24The Stories Behind the Songs on This Single
01.24.24Checking in With ApX Alum Drummer Fred Behanna
01.22.24This Week's News Bulletin
01.22.24New Single: '70s #1 Hits That Remade '60s Top 10 Hits
01.19.24Influential Albums: 1346-1352
01.19.24Encouraging Message from Longtime Fan in Oklahoma
01.19.24This Week's Bible-Reading & Rock Thru the Bible
01.15.24This Week's News Bulletin
01.12.24Influential Albums: 1339-1346
01.12.24The Stories Behind the Songs on This Single
01.12.24Rock Thru the Bible with ApX This Week
01.12.24New Testament Reading Started Wednesday
01.11.24New Worship Songs Available from ApX Alum Bill Rieger
01.08.24New Single: '81 & '83
01.08.24New CD BOGO Ends Sunday

Changes to Newsletter, Here's Why
Mon., Apr. 15. 2024 9:00pm EDT

J. Jackson, lead singer and lyricist for ApologetiX here.

I want to let you know about some upcoming changes to this newsletter. We're planning to start using an outside company to send our newsletters soon. That will probably change the look of things, but we'll still be writing the articles, so the content should stay the same.

Currently there are just too many email service providers hindering our newsletter from reaching fans who want to receive it. I know, because I get quite a few emails from fans who haven't gotten a newsletter in a while and are worried that they've been taken off the list.

I don't think the providers have a personal vendetta against us; they've just instituted increasingly strict protocols in an effort to reduce the amount of junk mail that gets to their customers. The toughest one has been Gmail, which no longer delivers any of our newsletters.

For the record, when somebody does ask us to unsubscribe, we always try to take care of that immediately, because we don't want anybody receiving our newsletters who isn't interested in ApologetiX. Sending unwanted emails is not only uncool; it's a waste of our time.

The company we plan to use specializes in making sure all the protocols are followed so newsletters get to the people who want them. But the more subscribers we send to, the more it will cost, and that's added incentive for us to trim down our mailing list.

Over the years, many people who signed up for the newsletter never told us when they switched to new email addresses or when they were no longer interested in receiving our updates. We'd like to eliminate any dead or disinterested addresses from our database.

The masthead of this newsletter says we have about 60,000 subscribers. Of those, we only attempt to send it to about 40,000, because many fans only wish to be contacted if there is local news. And, of those 40,000, only about 16,000 have read one of our newsletters in the past year.

That doesn't mean 16,000 read regularly. The most read-issue over the past 12 months was seen by just over 4000. Average readership for the last quarter of 2023 was 3411, but it's down to 2264 in 2024. That's not surprising, considering how many ApX subscribers have Gmail.

We're deleting anyone who hasn't read an issue in the past five years, but I want to narrow it down further. I'd much rather have a newsletter that always gets to 6000 genuinely interested fans than one that gets sent to 60,000 who may or may not care and may or may not actually receive it.

Our team has been working on this for the past month, and things are well underway, so the change should happen soon, but we wanted you to be prepared. In the meantime, please pray for us, because the lack of readership definitely has definitely impacted on our finances. Thank you!


After the article above was published in this past weekend's newsletter, we discovered that issue did not make it to our hotmail, msn, outlook, or live users, either. Thankfully, we were able to make the switch this week, so the outside company will begin sending our newsletters this weekend. We are hopeful that this will alleviate the problem.